We’re excited to use this funding to fuel Ephemeral’s evolution, both in technology as we start to develop color inks, and physical expansion as we look ahead to the opening of our second studio in LA this September. Who were your investors and how much did you raise?Įphemeral Tattoo raised $20 million in Series A funding led by Anthos Capital, Primary Venture Partners, Canaan Partners, Techstars Ventures, Gaingels, Lauren Maillian, and The Syndicate Angels. The company opened its first studio in Brooklyn this spring and is quickly expanding to other cities with an LA studio opening in the fall.ĪlleyWatch caught up with CEO Jeff Liu to learn more about how the company’s ink works, strategic plans, and latest round of funding, which brings the total funding raised to $26.8M, and much, much more. The ink can be applied by any tattoo artist using conventional techniques and equipment. Right now, Ephemeral offers only black ink but plans to expand into colors shortly. Ephemeral Tattoo is the maker of tattoo ink that has been formulated to fade within 9-15 months, making the decision to get a tattoo significantly less consequential. While this market continues to grow, getting a tattoo means that one is committing to a permanent piece of body art, which limits the market. The tattoo business is booming and the market size is estimated to be in excess of $3B per annum with tattoo removal alone accounting for $800M+.
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